The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.

The result was keep. Liz Read! Talk! 22:34, 26 January 2022 (UTC)[reply]

AfDs for this article:
Sissy-Boy (edit | talk | history | protect | delete | links | watch | logs | views) – (View log | edits since nomination)
(Find sources: Google (books · news · scholar · free images · WP refs· FENS · JSTOR · TWL)

This company, which uses an anti-gay/anti-trans slur as its name (possibly reclaimed?), was protected as a redirect to "Sissy", but the page has repeatedly been re-created. Most recently, the reason for this was an assertion that it would survive AfD, but the person making the assertion did not bother to nominate it to substantiate this claim. The references used in the article are broken (and looked like poor incidental mentions to begin with), there does not appear to be substantial third-party coverage establishing its notability (at least in English), and--although I know it is not dispositive--there is no Dutch page for this Dutch brand. Not every brand sold in stores is notable. Where is the "significant coverage in multiple reliable secondary sources that are independent of the subject"? Bueller 007 (talk) 20:34, 19 January 2022 (UTC)[reply]

Hence my keep. My point is that the subject is notable as is so deletion is not an option. Another organization is possible and would entail a lot of work. gidonb (talk) 12:35, 22 January 2022 (UTC)[reply]
The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.