The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.

The result was delete. A redirection has been proposed as an alternative, but would be problematic given that there's currently no mention in the target article. The redirect can be created if such a mention is added. Sandstein 08:15, 7 March 2022 (UTC)[reply]

GM Card (edit | talk | history | protect | delete | links | watch | logs | views) – (View log | edits since nomination)

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This article was WP:BLARed in 2019 by User:Newslinger with the rationale Redirect to General Motors. Highly promotional with no significant coverage in independent reliable sources, and several citations to sponsored content. Article was primarily written by sockpuppet of undisclosed paid editor (WP:SOCKSTRIKE), and recently WP:RfDed here, where consensus was to revert the BLAR and send to AfD. It was also previously AfDed in 2008 where the topic was determined to be non-notable. There is no reliable significant coverage at all (I actually had to delete some "secondary" sources when restoring the article as they were on the MediaWiki spam backlist), and the article is nothing short of a concealed advertisement. eviolite (talk) 03:26, 20 February 2022 (UTC)[reply]

• Note: This discussion has been included in the list of Finance-related deletion discussions. eviolite (talk) 03:26, 20 February 2022 (UTC)[reply]
• Note: This discussion has been included in the list of Business-related deletion discussions. eviolite (talk) 03:26, 20 February 2022 (UTC)[reply]
• Delete as per nomination. Wikipedia is not a site for promotional material masquerading as an article.TH1980 (talk) 03:34, 20 February 2022 (UTC)[reply]

• Redirect to General Motors. No significant coverage in independent reliable sources. Routine announcements such as the Adweek article do not count toward notability, per WP:CORPDEPTH. Credit card blogs that are driven by affiliate commissions, such as Creditcards.com and The Balance, are not reliable and not sufficiently independent of the article subject to establish notability.
  WP:PRODUCT states, "If a company is notable, information on its products and services should generally be included in the article on the company itself, unless the company article is so large that this would make the article unwieldy." The GM Card program is an extension of the General Motors brand, and a brief mention in the General Motors article would be appropriate. (GM Financial is not an appropriate redirect target, because it offers loans and leases, not credit cards.) — Newslinger talk 04:04, 20 February 2022 (UTC)[reply]

  I believe General Motors is the best redirect target because the GM Card portfolio has changed hands a few times (as I've noted in my other comments here), first with a company that was acquired by HSBC Finance, then with Capital One, and finally with Goldman Sachs. However, the portfolio has maintained its association with the General Motors brand the entire time. — Newslinger talk 16:26, 25 February 2022 (UTC)[reply]

• Comment - I have retargeted GM Flex Card to this article (which is where it was targeted when created) as whether it is kept, deleted or retargeted they should share the same fate (notifying per Thryduulf in the RFD). A7V2 (talk) 22:18, 20 February 2022 (UTC)[reply]
• Pinging other participants at the RfD @Havradim, Mdewman6, and Tamzin: and previous AfD @Protonk, Russavia, RayAYang, and Arakunem:. A7V2 (talk) 22:22, 20 February 2022 (UTC) [reply]
• Oppose redirection unless and until mention is added at General Motors, and I'm not sure I agree that such mention is justified. I think Delete per nom and TH1980. A7V2 (talk) 22:24, 20 February 2022 (UTC)[reply]
• Comment Not sure if redirection to GM or Ally Financial (which used to be GMAC, their finance company) is best but one of those two is appropriate. Deletion is fine, but redirection gives some information (even if there isn't text at the target page) and serves as a sort of soft-salting for these kinds of topics. Protonk (talk) 17:03, 21 February 2022 (UTC)[reply]

  The GM Card portfolio is now owned by Goldman Sachs, after they acquired it from Capital One. I don't think Ally Financial has anything to do with GM's credit cards. — Newslinger talk 04:03, 22 February 2022 (UTC)[reply]

• Merge into Capital One as initial creators with a link to current owners.Gusfriend (talk) 11:03, 25 February 2022 (UTC)[reply]

  Capital One wasn't actually the original creator. According to Automotive News, GM Card was originally started in 1992 as a joint venture with Household Finance Corp, which was acquired by HSBC Finance (a subsidiary of HSBC) in 2003. Capital One acquired the GM Card portfolio from HSBC in 2012. — Newslinger talk 16:09, 25 February 2022 (UTC)[reply]

Relisted to generate a more thorough discussion and clearer consensus.
Please add new comments below this notice. Thanks, Less Unless (talk) 04:42, 28 February 2022 (UTC)[reply]

• Delete I had one back in the day, no longer a thing. Could be a small subsection in the main GM article. Oaktree b (talk) 00:36, 1 March 2022 (UTC)[reply]

The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.