Company type | Subsidiary |
---|---|
Industry | Retail |
Founded | 25 July 2007 in Reading United Kingdom |
Headquarters | , |
Area served | United Kingdom |
Products | Watches, Jewellery, Sunglasses |
Parent | Aurum Holdings |
Website | https://www.watchshop.com |
WatchShop is a UK online watch retailer.[1] Established in 2007,[2] it was acquired by the UK's largest luxury jeweller, Aurum Holdings Ltd., in 2014.[3] It carries high-street and designer watches and jewellery[2] from brands including Raymond Weil,[4] Coach,[5] and Frédérique Constant.[6]
The company was initially registered under the name of S D K Jewellers Ltd.,[7] and launched as part of the Reading-based jewellery retailer SDK Jewellers, which was founded in 1991 by Sham Naib.[8]
Naib's son, Kishore Naib, joined the business in 2007[9] and established the website www.watchshop.com. SDK Jewellers was officially renamed Watch Shop Ltd. in January 2013.[7]
In June 2011, the company launched its first TV ad campaign,[10] which aired across UK digital channels including ITV2, E4, More4 and Sky News.[11]
Aurum Holdings is the UK's largest luxury jeweller[3] and owns retailers such as Goldsmiths, Mappin & Webb and Watches of Switzerland. It purchased the company in 2014.[8]
In April 2017, the company began selling sunglasses from designer brands including Ray-Ban, Nike and Emporio Armani.[12][13]
In March 2011, the company partnered with Casio to raise relief funds for the 2011 Tohoku earthquake and tsunami.[14]
In September 2016, the company worked with Guess watches and the Get In Touch Foundation to raise money for Breast Cancer Awareness.[15]
In 2011, the company supplied The X Factor TalkBack Thames production team with Casio watches.[16]
Year | Type of award | Awarding body |
---|---|---|
2018 | eCommerce Watch Retailer of the year | Online retail[17] |
2017 | eCommerce Watch Retailer of the year | Online retail[18] |
2016 | Pureplay Top50 Ecommerce Retailers | Online retail[19] |
2011 | Ranked 53 in Sunday Times Fast Track 100 | Sales[20] |
2010 | Ranked 16 in Sunday Times Fast Track 100 | Sales[21] |
2010 | Shopzilla Circle of Excellence Awards | Online retail[22] |