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This article should not be speedily deleted for lack of asserted importance because... it's an existing association, with about 110 000 GHits for the name itself. I think WP:AfD would be a better place to discuss this article. --Shirt58 (talk) 14:08, 14 May 2013 (UTC)[reply]
Google hit counts are meaningless numbers. In this case only 274 hits are actually viewable, and many are duplicates or otherwise of little value. 86.128.5.222 (talk) 20:12, 14 May 2013 (UTC)[reply]
This article should not be speedily deleted for lack of asserted importance because...it should go through the normal AfD process. I can find at least one addition reliable source[1] that suggests that it might meet WP:GNG. I think we should take some time to find out if there are additional sources, especially non-English sources. A Quest For Knowledge (talk) 15:01, 14 May 2013 (UTC)[reply]