The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.

The result was delete. -- Patar knight - chat/contributions 04:50, 3 July 2017 (UTC)[reply]

Spoonity[edit]

Spoonity (edit | talk | history | protect | delete | links | watch | logs | views) – (View log · Stats)
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non notable company, with press releases for references DGG ( talk ) 23:47, 25 June 2017 (UTC)[reply]

Note: This debate has been included in the list of Food and drink-related deletion discussions. • Gene93k (talk) 23:51, 25 June 2017 (UTC)[reply]
Note: This debate has been included in the list of Companies-related deletion discussions. • Gene93k (talk) 23:51, 25 June 2017 (UTC)[reply]
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A few weeks ago, I even managed to read a case study published by Maitre'D about how Spoonity helped Bridgehead Coffee revamp their loyalty program. I wanted to add the reference, but Maitre'D was bought by Posera recently, it seems, and they removed the article (they still show up on their site, though). The only mention about it right now is one of Spoonity's blog posts that actually quotes it (here it is).

Here's a direct quote from it:

"Today, Bridgehead has 65,000 loyalty members across their operation. In 2014, they processed 1.5 million transactions through the Spoonity loyalty and gift programs. In the first year of the program, quick pay transactions increased 88%—and the bulk of that increase was from people paying with their smartphones."

To me, that makes it seem like a pretty relevant startup, especially when it comes to today's growing trend of mobile payments.
There's also this:

"To date, Spoonity has raised about $500,000 through self-financing and government grants, including the federal Scientific Research and Experimental Development tax credit and the Industrial Research Assistance Program."

That really made them stand out for me, as I found it to be an interesting and notable way to go about funding a business. Wanted to add that as well, but thought it would make it seem like the company is promoting itself.
Oh, and if the entry seems too much like a blurb because I mentioned too many services, they could just be edited out (I mainly did that since it's the style I've seen in most Wiki company entries).
Also, sorry for any formatting or linking mistakes - still getting used to the reply style on Wiki.
--TimMocan (talk) 08:15, 26 June 2017 (UTC)TimMocan— TimMocan (talk • contribs) has made few or no other edits outside this topic. [reply]

Would you like to tell us if you have any COI in this matter? Xxanthippe (talk) 08:46, 26 June 2017 (UTC).[reply]

Do you mean Conflict of Interest? No, though I can understand why it might seem that way because of the data in the info box. But I pulled most of that from their LinkedIN profile.

tbh I'm more of a startup geek and love to read about these kinds of companies (trying to learn as much as I can so that I can write about this subject in my native tongue). Started looking up mobile loyalty program startups when the local bars/restaurants in my hometown started implementing cumbersome punch-card-based loyalty programs recently. And that's how I came across Spoonity.

I was quite impressed with what they managed to achieve since the startup was founded, and I was surprised there wasn't a Wiki entry about them (managed to find one for most of their clients or partners, though). Figured that a company that actively works to both change the state of today's market to be more consumer-friendly, and also help other businesses adapt to this change (according to most online articles I've read and referenced) is pretty noteworthy.

So, I thought I could give writing a Wiki entry about them a shot, especially since I'm looking to exercise developing a more objective style of writing.
--TimMocan (talk) 09:37, 26 June 2017 (UTC)TimMocan[reply]

After some deliberation, I decided I should include the $500,000 raised in funding part too, as it should showcase their notability even more - both that they used creative methods to do it, and that they were featured in The Globe and Mail too (since it's one of Canada's most read newspapers).
--TimMocan (talk) 13:07, 26 June 2017 (UTC)[reply]

Another edit - managed to find more references after some digging around, and added them in the Wiki entry. Apparently the CEO was ranked among the first in Invest Ottawa's Top 100 Rising Star CEOs. I used this link for the reference, though, as it seems more credible.

Also, it seems the company was featured on CTV Ottawa News.

Hope these links and edits better showcase why I consider the company to be noteworthy.
--TimMocan (talk) 13:45, 26 June 2017 (UTC)[reply]

The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.
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