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Company type | Private |
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Industry | Digital Marketing Review Website |
Founded | 2007 |
Founders | Kristofer Arwin Magnus Wiberg Martin Alexanderson |
Headquarters | Stockholm, Sweden |
Key people | Johan Hedberg (CTO) Sean Creech (CRO) |
Services | Aggregated reviews User reviews Review data API Review widget Q&A widget |
Number of employees | 15 |
Website | www |
TestFreaks is a product review aggregator, meaning that both expert/professional- and user reviews are aggregated from thousands of sources in many different languages using an advanced backend system.[1]
The consumer website TestFreaks was a review site launched 2007[2] in several different languages.
TestFreaks was launched in 2007 by the former Founders of PriceRunner, Kristofer Arwin, Magnus Wiberg, and Martin Alexanderson. Northzone, an investor in PriceRunner, also invested in TestFreaks.[3] It was envision and as a test site and community, drawing inspiration from YouTube, Myspace, Last.fm and Wikipedia.[4] The financial model was based on compensation when users clicked on links to other sites.[5]