Nabela Noor (born August 4, 1991) is an American entrepreneur and Internet celebrity. Noor is known for her YouTube channel where she shares make-up tutorials, product reviews on cosmetics, and vlogs about beauty and her life as a Muslim-American woman.[1][2][3]
She was born on August 4, 1991, in New York, United States.[4] Nabela Noor completed high school at the age of 16. She then attended a community college before transferring to Pennsylvania State University where she earned a degree in sociology.[5]
Nabela Noor started her YouTube channel in 2013 when she felt a lack of diversity and representation of overweight people in the mainstream media and beauty industry. The content in her channel surrounds topics such as beauty, self-care, fashion, lifestyle, cooking, and homemaking.[6][7] She produces a TikTok series called Pocket of Peace, that focuses on celebrating little moments.[8][9][10] Through her content across various social platforms, she advocates for ideas such as self-love, acceptance and self-care.[11][12] In 2021, she launched PÜR xo Nabela, a collaboration with cosmetic brand PÜR.[13]
Nabela Noor, born Nabela Mohamed, is the daughter of immigrant Bangladeshi parents Zeba Mohamed and Rana Mohamed. Noor met Seth Martin in college during her senior year, where they worked at the York Mall together. They dated until she got approval from her parents to marry, after fighting to arrange for a divorce from her first husband. They married in 2015 and reside in York, Pennsylvania. They started trying for a baby soon after getting married. She is known for advocating for infertility and standing up for women who have dreams of motherhood.[15] After six years of trying to conceive, she became pregnant in June 2021 but had a miscarriage at just six weeks pregnant. They later had a daughter named Amalia Rana,[16] and a second daughter soon after, named Aveena.[17][18]